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Eden Engine

Xiaohongshu Keyword Stats and Creator Profile

omnial/xiaohongshu-keyword-stats

Given a keyword, returns its Xiaohongshu totals (search score, notes, posting users, impressions, reads, engagements, likes, saves, comments, shares and follows) with the platform's period-over-period percent change for six of them, plus a profile of the creators posting on it: shares by content category, persona tag and topic tag, by follower band, and by quoted rate band for image and video notes.

activeper callv1
Provider
Web & Business Data Network
Category
social-media
Provider price
$0.04095 per call
Latency p50 / p95
— / —
Success rate
—
Verified
—

Provider list price; Omnial MCP charges provider cost plus a platform markup on top.

Contract

input_schema.json
{
  "type": "object",
  "required": [
    "search_word"
  ],
  "properties": {
    "search_word": {
      "type": "string",
      "maxLength": 100,
      "minLength": 1,
      "description": "The keyword to look up, as plain text."
    }
  },
  "additionalProperties": false
}
output_schema.json
{
  "type": "object",
  "properties": {
    "msg": {
      "type": "string",
      "description": "Status message."
    },
    "code": {
      "type": "number",
      "description": "0 on success."
    },
    "data": {
      "type": "object",
      "properties": {
        "searchWordData": {
          "type": "object",
          "properties": {
            "cmtNum": {
              "type": "number",
              "description": "Comments."
            },
            "favNum": {
              "type": "number",
              "description": "Saves."
            },
            "impNum": {
              "type": "number",
              "description": "Impressions."
            },
            "likeNum": {
              "type": "number",
              "description": "Likes."
            },
            "noteNum": {
              "type": "number",
              "description": "Notes."
            },
            "readNum": {
              "type": "number",
              "description": "Reads."
            },
            "userNum": {
              "type": "number",
              "description": "Users posting notes."
            },
            "shareNum": {
              "type": "number",
              "description": "Shares."
            },
            "engageNum": {
              "type": "number",
              "description": "Engagements."
            },
            "followCnt": {
              "type": "number",
              "description": "Follows."
            },
            "impNum30bm": {
              "type": "string"
            },
            "noteNum30bm": {
              "type": "string"
            },
            "readNum30bm": {
              "type": "string"
            },
            "searchScore": {
              "type": "string",
              "description": "Search score."
            },
            "userNum30bm": {
              "type": "string"
            },
            "engageNum30bm": {
              "type": "string"
            },
            "searchScore30bm": {
              "type": "string"
            }
          },
          "description": "Totals for the keyword. Fields ending in 30bm are the platform's period-over-period percent change, as strings."
        },
        "wordKolProfile": {
          "type": "object",
          "properties": {
            "fansStat": {
              "type": "array",
              "items": {
                "type": "object",
                "properties": {
                  "end": {
                    "type": [
                      "number",
                      "null"
                    ],
                    "description": "Band upper bound; null when open-ended."
                  },
                  "start": {
                    "type": "number",
                    "description": "Band lower bound."
                  },
                  "percent": {
                    "type": "number",
                    "description": "Share of creators, in percent."
                  }
                }
              },
              "description": "Shares by follower band."
            },
            "picPriceStat": {
              "type": "array",
              "items": {
                "type": "object",
                "properties": {
                  "end": {
                    "type": [
                      "number",
                      "null"
                    ],
                    "description": "Band upper bound; null when open-ended."
                  },
                  "start": {
                    "type": "number",
                    "description": "Band lower bound."
                  },
                  "percent": {
                    "type": "number",
                    "description": "Share of creators, in percent."
                  }
                }
              },
              "description": "Shares by quoted rate band for an image note, in yuan."
            },
            "contentTagStat": {
              "type": "array",
              "items": {
                "type": "object",
                "properties": {
                  "name": {
                    "type": "string",
                    "description": "The tag."
                  },
                  "percent": {
                    "type": "number",
                    "description": "Share of creators, in percent."
                  }
                }
              },
              "description": "Shares by content category."
            },
            "featureTagStat": {
              "type": "array",
              "items": {
                "type": "object",
                "properties": {
                  "name": {
                    "type": "string",
                    "description": "The tag."
                  },
                  "percent": {
                    "type": "number",
                    "description": "Share of creators, in percent."
                  }
                }
              },
              "description": "Shares by topic tag."
            },
            "videoPriceStat": {
              "type": "array",
              "items": {
                "type": "object",
                "properties": {
                  "end": {
                    "type": [
                      "number",
                      "null"
                    ],
                    "description": "Band upper bound; null when open-ended."
                  },
                  "start": {
                    "type": "number",
                    "description": "Band lower bound."
                  },
                  "percent": {
                    "type": "number",
                    "description": "Share of creators, in percent."
                  }
                }
              },
              "description": "Shares by quoted rate band for a video note, in yuan."
            },
            "personalTagStat": {
              "type": "array",
              "items": {
                "type": "object",
                "properties": {
                  "name": {
                    "type": "string",
                    "description": "The tag."
                  },
                  "percent": {
                    "type": "number",
                    "description": "Share of creators, in percent."
                  }
                }
              },
              "description": "Shares by creator persona tag."
            }
          },
          "description": "Profile of the creators posting on the keyword."
        }
      }
    },
    "success": {
      "type": "boolean"
    }
  },
  "description": "Stats and creator profile for the keyword."
}

Pricing

Every real charge, itemised. A model that quietly omits one is a slow financial leak, so nothing here is rolled up, and a charge that only applies to some inputs says so rather than being added in.

Prices in this catalog are the provider's own list price, not your bill: Omnial MCP charges provider cost plus a platform markup on top, so what you are charged is higher than the figure shown. For the exact amount a specific call will cost, run omnial_execute with dry_run: true; that number includes the markup and is what we hold while the call runs. It is a quote, not a cap on the charge.

ChargeRate
Per call
Flat, regardless of what comes back
$0.04095
Cost basis
Not recorded

This tool's catalog entry does not record how its final bill is determined, so we will not tell you whether its cost is fixed before the call or reported by the provider afterwards. Either way what is held is a quote rather than a cap: you are charged what the call actually costs, bounded at 2x the quote.

Updated
Oct 11, 2026